The story of YesCarel begins with beauty icon and former Miss Korea, Carolyn Lee Tan. She serves as the Chief Marketing Officer of the company.
Being at the frontlines of this industry, having participated in and contributed to countless fashion- and beauty-related, plus cultural events in the Philippines, she always had access and information to the secrets of selfcare.
By staying up to date with the latest trends and challenging herself daily, she has accumulated the experience and know-how that is essential to maintain her healthy and beautiful lifestyle. Therefore, her spotlight will never fade.
Her daughter, Carel Lee Tan and YesCarel Chief Executive Officer, is a witness to this extravagant and glamorous scene. With her background as an architectural designer, she was able to compare and formulate a structure for true beauty. Design and beauty follow a simple rule: they must be achieved by taking the right steps.
And with beauty, instead of covering up their differences that make them who they are, they need to accentuate it and understand how to utilize their foundation - to build themselves better.